WHY WE CONSUME
  • Home
  • About Me
  • Research
  • Contact Me
  • Home
  • About Me
  • Research
  • Contact Me
Picture

Steve Shaw

Marketing Researcher at Wharton

CV

I study the why of consumer behavior - what are the underlying drivers of our consumption decisions?
​
Currently, I'm a Postdoctoral Researcher in the Marketing Department at The Wharton School of the University of Pennsylvania. Prior to joining Wharton, I got my Ph.D. at the Ross School of Business and M.A. in Statistics from the University of Michigan, Ann Arbor. Before that, I received a B.Sc. in Animal Behavior (i.e., Evolutionary Biology) and B.Sc. in Genetics and Psychology from the University of Western Ontario, Canada.

In my spare time, I like to travel, hike, and explore new cultures (trying to get to all of the New7Wonders), listen to and make music (I play in a metal band), and go to a lot of movies!
​

​Email:

[email protected]
​[email protected]
Picture
"I'm not just selling a doll. I'm selling an experience, a lifestyle, a dream."
​
Edward Scissorhands (1990)